Author JC


Disney’s Synergy Machine


Nearly 4 years after Disney’s purchase of Marvel, and the first crossover is finally taking place. Disney is taking the next step in integrating Marvel with its other original Disney properties. Boys love superheroes and the Marvel programming block on Disney XD, and they also love Phineas and Ferb. So why not combine them? MARKETING […] Continue Reading


Sharknado Takes Media By Storm


So why is everyone in media buzzing about the Syfy original movie Sharknado? It sounds like a terrible movie, and it actually is.  But it’s one of those movies that are so bad it’s good.  It has all the necessary ingredients of a “bad” movie that when done correctly can become an instant inside joke […] Continue Reading


He Said He’d Be Back


The 65-year-old “Governator” was not kidding when he said he wanted to get back into acting. After leaving office in 2011, he laid low for a year and allowed the controversy over his divorce to blow over.  Once out of the media spotlight, Arnold Schwarzenegger went full steam ahead.  He saw some box office success with his […] Continue Reading