Google TV = Opportunity

According to the The WallStreet Journal, Google is trying to enter the TV market by offering an online alternative. Many might see this as a threat to the traditional TV ecosystem. However, this represents an opportunity for advertisers and filmmakers. It can help advertisers target consumers more effectively and increase the demand for TV content […] Continue Reading


Technology and IP Law: A Balancing Act The debate on intellectual property rights has been at the forefront of both national and international discussion for some time now. As the transition into the digital era redefines what it means to communicate and share information, it is also becoming increasingly difficult to create policies that protect […] Continue Reading